Universal Orlando Resort Adds New Elements to Enrich Meeting Experiences


Universal Orlando Resort Adds New Elements to Enrich Meeting Experiences

Experiential meetings have become incredibly popular with attendees. Learn how you can count on Orlando to raise the bar with new resources and options to elevate your next meeting.


Planners aiming to up the ante for their next meeting should look no further than Universal Orlando ResortTM, which offers more than 295,000 square feet of indoor meeting space. The resort complex has announced a slate of new offerings for groups attending onsite meetings or events at its five — soon-to-be six — hotels and three theme parks. Introduced as Meeting Enhancements, planners can add a variety of unique options — such as branded characters moments, inspirational themes and custom-character options — to create new levels of engagement and excitement for event attendees. 

Branded-Character Moments

Universal Orlando’s many characters can make for an unforgettable meeting experience. Imagine the reaction of attendees as they see Optimus Prime introducing their conference’s morning session or Doc Brown arriving in style in the world-famous DeLorean time machine to present the CEO or keynote speaker. And nothing can get a crowd on its feet more than a meeting interruption by the lovable Minions. All of these branded characters will engage with meeting attendees and help increase engagement. 

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Inspirational Themes and Atmospheres

Meeting planners can also bring elements of Universal Orlando’s signature events straight to attendees by securing specialty acts and performers, such as stilt walkers or Mardi Gras entertainers. Planners may also take event theming to the next level by using special theme park personalities such as an adventure guide, sports broadcaster or movie director. All of these characters will help deliver key meeting messages through skits or performances designed for a specific event or topic.

For additional inspiration, planners can arrange for a customized indoor event or a reception under the stars using the resort’s collective 97,000 square feet of outdoor space. Meetings of all sizes can be accommodated at The Loews Meeting Complex, which opened last year and connects the meeting space of Loews Sapphire Falls Resort and Loews Royal Pacific Resort.

Creating the Ultimate Meeting Experience

Today’s successful meeting planner takes more than the event’s location into consideration — they find new ways to actively engage their groups. By capitalizing on the unique offerings of the meeting destination, brainstorming big ideas and developing a personalized experience package, you can transform attendees into active participants for a meeting or conference that provides both education and entertainment.

Orlando has been ranked by Cvent as the No. 1 meeting destination in the United States and it’s not hard to see why. The destination continues to innovate and invest in its incredible venues and remarkable entertainment options to help you craft the ultimate meeting experience for your group.

Contact us to learn how you can create an unforgettable meeting or submit your RFP now and let our destination experts go to work for you. 

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