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Returning the Investment in Orlando
These are challenging times. Particularly for corporate leaders who are charged with doing more with less, while building relationships and expanding market share. Many organizations are harnessing the power of face-to-face meetings in Orlando to get back on track and focus on future success. Why? Meetings in Orlando are more productive and inspired. It's where partnerships are forged. Ideas are generated. And deals are closed.
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It's All About ROI
The ROI on corporate meetings is impressive: For every dollar spent on business travel, companies benefit an average of $12.50 in increased revenue and $3.80 in new profits. That’s a pretty compelling case to support face-to-face meetings.
- The Return on Investment of U.S. Business Travel
Download - Executive Summary (516 kb)
Download - Full Report (1.4 mb)
International Meetings Add Value
According to data projections from the U.S. Travel Association, nearly 56 million international travelers visited the United States. And an increasingly larger share attended a business meeting, tradeshow, exhibition or convention. In addition, due to the multiple advantages that a diverse audience provides, international participants have become a prized target market for many large events and tradeshows.