Individual Hotel Incentive Program

Overview

The program is for Visit Orlando member hotels to provide incentives for self-contained groups or meetings that could attract and/or retain overnight visitors to Visit Orlando.

Application Process

  • Applications will be reviewed and approved by the program administrator, Visit Orlando.
  • Applicants will be notified of their status upon the preliminary decision of the program administrator, and of any changes after a thorough review of the submitted application.
  • If approved, the applicant will be notified of the maximum amount eligible to be awarded.
  • Awards are based on program parameters and funding availability, for all approved groups arriving within a rolling 18 months from date booked definite.

Application Details

  • Organizations can request up to $75,000 during calendar year 2022 (ending December 31, 2022) in funding up until budgeted funds are exhausted in a given year.
  • Events receiving other Visit Orlando or community contribution funds are not eligible.
  • Individual applications should be submitted for each lead at least thirty (30) days prior to the meeting.
  • A minimum of 10% of the applicant property’s room inventory at peak must be utilized.
  • A minimum Return on Investment (ROI) of 7 to 1 is required for applied funding; that is for every dollar provided in Visit Orlando funding, seven dollars in hotel lodging revenues must be generated.
  • Reimbursement payments to Visit Orlando member property will be made after the event based on performance.

Funding Process

  • Within 60 days of the event’s conclusion, the applicant must submit a final invoice along with backup reports including actual performance compared to projections and supporting documentation.
    • Include support documentation confirming results, any research materials and ‘proof of performance,” such as, but not limited to the following:
      • Housing Bureau’s ‘actualized’ room pick-up report
      • Group’s Master Account Folio outlining room pick-up and corresponding average daily rates paid
  • After review by the program administrator, expenses will be reimbursed proportionally based on actual performance up to the maximum pre-approved amount.

 

Download The Hotel Incentive Program Application