As experiential meetings become incredibly popular with attendees, learn how Universal Orlando Resort Raises the bar with resources and options to elevate your next meeting.

Planners aiming to up the ante for their next meeting should look no further than Universal Orlando Resort, which offers more than 295,000 square feet of indoor meeting space. The resort complex also has announced a slate of offerings for groups attending onsite meetings or events at its seven hotels and three theme parks.

Introduced as Meeting Enhancements, Universal Orlando's meeting resources help planners add a variety of unique options — such as branded characters moments, inspirational themes and custom-character options — to create new levels of engagement and excitement for event attendees. See how they can help take your next Orlando meeting to new heights!

Branded-Character Moments

Universal Orlando’s many characters can make for an unforgettable meeting experience. "Imagine attending a meeting where Optimus Prime introduces the keynote speaker, or the fun-loving Minions make an appearance during lunch for photos and meet-and-greets," says Eric Marshall, vice president of park sales at Universal Orlando Resort. 

These and other branded characters will engage with meeting attendees and help increase engagement in numerous ways, including meet-and-greets, meeting openers, speaker introductions, meeting interrupters, event excitement-builders, ice breakers, pre- and post-communications, and more. 

Inspirational Themes & Atmospheres

Meeting planners can also bring elements of Universal Orlando Resort's signature events straight to attendees by securing specialty acts and performers, such as stilt walkers or Mardi Gras entertainers. Planners may also take event theming to the next level by using special theme park personalities such as an adventure guide, sports broadcaster or movie director. All of these characters will help deliver key meeting messages through skits or performances designed for a specific event or topic.

For additional inspiration, planners can arrange for a customized indoor event or a reception under the stars using the resort’s collective 97,000 square feet of outdoor space. Meetings of all sizes can be accommodated at The Loews Meeting Complex, which connects the meeting space of Loews Sapphire Falls Resort and Loews Royal Pacific Resort.

Creating the Ultimate Meeting Experience

Today’s successful meeting planner takes more than the event’s location into consideration — they find new ways to actively engage their groups. By capitalizing on the unique offerings of the meeting destination, brainstorming big ideas and developing a personalized experience package, you can transform attendees into active participants for a meeting or conference that provides both education and entertainment.

Orlando has been ranked by Cvent as the No. 1 meeting destination in the United States for six straight years, and it’s not hard to see why. The destination continues to innovate and invest in its incredible venues and remarkable entertainment options to help you craft the ultimate meeting experience for your group.

Want to learn more about meeting in Orlando? Submit your RFP, and subscribe to our newsletter for updates from Cvent’s No. 1 meeting destination in the country.